MPEX

Delivering the world's first unique mobile marketplace

Vertigo Agency is dedicated to delivering an innovative mobile entertainment, marketing and affiliate billing solution for mobile advertising agencies, content owners and service providers within a rapidly growing market set to expand from $13bn in 2009 to $41bn over the next 5 years.

Mpex – a unique mobile marketplace software solution
Our mobile entertainment, marketing and multi-layer billing exchange called Mpex uniquely enables the aggregation of all aspects of WAP site creation, mobile content, segmentation, marketing, network delivery and affiliate billing within one easy to use management platform.

Delivered as a web and mobile management portal Mpex connects global mobile subscribers with content owners and promoters through mobile network operators and mobile aggregators.

The mobile marketer, service provider or content owner can take any category of digital content and rapidly create bespoke WAP sites and banner systems for display on multiple ‘ring-fenced’ networks, easily marketed to targeted individuals or groups within the global mobile subscriber community.

Using its' own powerful management portal and affiliate billing solution Mpex creates in-depth and real-time traffic reporting and user analytics.

Major Benefits

• Dramatically reduces the time and cost currently associated with mobile WAP site creation and marketing.
• Provides content owners with easy access to a global subscriber marketplace through mobile aggregators, service providers and promoters.
• Allows major Brands, publishers and content owners with the ideal vehicle to hold users in their own bespoke networks. These partners effectively manage their own networks and the way in which the traffic is distributed.
• The powerful, real-time traffic analytic capability provides in-depth information on user traffic flows and purchasing patterns giving precise ‘return on investment’ statistics for campaign planning and precise audience targeting.

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